According to IMARC Group’s latest report, titled “Photo Printing and Merchandise Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026”, the global photo printing and merchandise market grew at a CAGR of around 7% during 2015-2020. Looking forward, IMARC Group expects the global market to continue its moderate growth during 2021-2026.
Photo printing and merchandise refer to a variety of personalized gifting and decoration materials on which photographs are printed. Printed cards, calendars, canvases, mugs, keyrings, cushions, t-shirts, etc., are some of the common product categories. They are primarily produced by using the dye-sublimation procedure, in which the printed dye is incorporated with the polymer coating of the sublimation paper onto the object. This procedure creates highly vibrant, durable, scratch-resistant, and long-lasting prints.
The rising utilization of smartphones and tablets to click and process high-resolution images in place of professional cameras offers enhanced flexibility and customization to photo editors, thereby catalyzing the photo printing and merchandise market growth. Additionally, the growing inclination of millennials towards personalized gifting options has escalated the demand for photo printing and merchandise. These products are also used by corporates for product promotions and increasing brand awareness among the masses. Besides this, several technological advancements, such as the development of lenticular printing for high-definition and 3D prints, are also bolstering the market growth. In the coming years, the increasing penetration of social media platforms and online retail channels is further expected to drive the global photo printing and merchandise market.
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
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Photo Printing and Merchandise Market 2021-2026 Competitive Analysis and Segmentation:
The competitive landscape of the global photo printing and merchandise market has been studied in the report with the detailed profiles of the key players operating in the market.
Some of these key players include:
- Digitalab Ltd.
- Bay Photo Inc. (Circle Graphics Inc.)
- Shutterfly Inc.
- Cimpress NV
- American Greetings Corporation
- Eastman Kodak Company
- Card Factory
- Hallmark Cards Inc.
- Walgreens Co. (Walgreens Boots Alliance Inc.)
- Hewlett Packard Enterprise Development LP
Key Market Segmentation:
The report has segmented the photo printing merchandise market on the basis of product type, printing type, device used, distribution channel and region.
Breakup by Product Type:
- Wall Arts
- Photo Gifts
- Photo Books
Breakup by Printing Type:
- Digital Printing
- Film Printing
Breakup by Device Used:
Breakup by Distribution Channel:
- Instant Kiosk
- Online Stores
- Retail Stores
Breakup by Region:
- North America
- Latin America
- Middle East and Africa
Explore full report with table of contents: https://www.imarcgroup.com/photo-printing-merchandise-market
Key highlights of the report:
- Market Performance (2015-2020)
- Market Outlook (2021-2026)
- Market Drivers and Success Factors
- Historical, Current and Future Trends
- Structure of the Global Market
- Value Chain Analysis
- Comprehensive mapping of the competitive landscape
- The Impact of COVID-19 on the Global Market
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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