Health ingredients are food ingredients that are mixed with the food products during manufacturing to produce relatively more healthy food products that improve the functionality of the consumers. Vitamins, minerals, fibers, proteins plants, and fruit extracts are the major ingredients that the market comprises of. Every ingredient has different and specific target actions that it performs in the human body. Health ingredient helps as an aid to the immune system and digestion, promotes mental health, and prevents cardiovascular diseases. The health ingredient in food items can also be customized as per the requirement of the nutrition for different consumers who work out every day and have different needs of proteins, carbohydrates, and other vitamins.
COVID-19 Scenario Analysis:
The impact of COVID-19 has been very tough on the manufacturers as the raw materials are stuck in import warehouses and other raw materials cannot be shipped due to closure of international boundaries. The consumers are demanding more healthy ingredients in food products because of awareness related to immune deficiency and health benefits. The market is expected to experience growth after the lift of global lockdown because of increase in awareness regarding healthy eating habits.
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Top Impacting Factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis
The surge in the number of health-conscious people across the globe and rise in incidence of deficiency in immunity has increased the growth of the health ingredients market. The growing heart diseases, obesity-related problems, and the shift of consumers’ preference toward healthy and nutritious foods drive the growth of the health ingredient market. In addition, the healthy ingredients are also used in animal fodder and grain manufacturers, which boost the market growth. However, the major constraints of the market growth include the high price of raw materials charged by suppliers and the lack of proper knowledge about the benefits of ingredients in the developing countries. Innovation in the industry is related to the development of food products that contain all the ingredients required for a healthy body and provides a complete health package.
The global Health Ingredients Market trends are as follows:
Surge in demand for plant-based health ingredients
The plant-based health ingredients are the major contributors toward the global health ingredients market. Plant-based health ingredients provide a rich source of proteins, vitamins & minerals, and other healthy ingredients for vegans who do not consume other protein-rich food. In addition, many people around the world have allergies to eggs and other animal ingredients, thus boosting the demand for plant-based health ingredients.
Europe most surging market for health ingredients
The European countries are demanding healthy ingredients in the global market as the number of chronic diseases has been high in the past few years. In addition, the presence of the vast food & beverage industry in the European countries is contributing largely to the market. The Asia-Pacific market is growing comparatively slower than the European market but as the people are now more aware of the health benefits of the healthy ingredients in food. The market is expected to experience growth in near future.
Top Key Players: Kerry Group Plc, Koninklijke DSM N.V., Cargill Incorporated, BASF SE, Archer Daniels Midland Company, Ingredion Corporation, Tate & Lyle Plc, Parabel USA, Inc., Roquette Frères, Arla Foods and Lonza Group
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