NEW YORK, August 9, 2022 – Devon Drew, a 16-year asset management veteran, has launched his new company, DFD Partners, a nextgen, data-driven distribution platform, with ambitions to accelerate diverse and smaller fund manager AUM by 1 trillion by 2030. 

DFD Partners is a  SaaS platform that is designed to allow asset management firms to effectively scale, by leveraging data, automation and machine learning. Drew’s goal is to offer this proven tool to asset managers that don’t have the tools, resources or head count to compete with the larger firms. In many cases, the managers who are part of this platform identify as diverse in gender, background, asset type and generation. 

“We set out to prove this concept – and we’ve done it,” said Drew, who also has worked  at Vanguard, JP Morgan, Merrill Lynch, American Century Investments, and Alger. “We’re providing the tools, resources and disruptive technology to help these fund managers grow.”

Drew has an impressive track record in financial services, becoming one of the Vanguard Group’s most successful executives, raising more than $20 billion from wealth managers, where he led efforts in the financial advisor services business to raise assets in Vanguard’s ETFs and active mutual funds.

At American Century Investments and Alger, he raised over $2 billion from institutional and intermediary investors. At JP Morgan Chase and Merrill Lynch, he managed the financial well-being of his clients and received exposure to traditional investment products, including alternatives such as private equity, hedge, and real estate funds.

When the world experienced the “George Floyd Moment,” Drew got to work, collaborating with some of his fellow data and tech gurus, to create DFD Partners.  Drew and his team plan to tap into his robust network of asset managers and a database of more than 730,000 registered advisors to secure users to his platform. 

For more information or to interview Drew, contact Neil Foote, Ascendant Group Branding,, 214.448.3765.

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